Marsha Pelletier

Company: BioMarin Pharmaceutical

Job title: Global Pipeline & Business Development Commercial Strategy

Seminars:

How Best to Profile an Asset to Make Informed Decisions in the Beginning of a Commercial Strategy 3:00 pm

Defining the target patient population utilizing epidemiology data and real-world evidence to refine market size and potential Aligning clinical development with commercial objectives ensuring trial endpoints support regulatory approval and payer negotiations Prioritizing key geographies and markets identifying regions with the highest unmet need, fastest regulatory pathways, and most favourable reimbursement environments to maximize commercial…Read more

day: Conference Day Two

Fireside chat: Creating The Optimum Target Product Profile to Fulfil the Needs of the Patient to Increase Uptake Ensuring Commercial Success 12:00 pm

Defining the ideal product profile based on patient needs, clinical outcomes, and market gaps for rare diseases Collaborating with clinicians, patient advocacy groups, and other stakeholders to ensure the product addresses key challenges in rare disease management Ensuring flexibility in the TPP to adapt to evolving treatment paradigms and regulatory changes in rare diseasesRead more

day: Conference Day One